We install the growth operating system behind billion-dollar brands
One set of numbers you can trust. An engine that examines your business every morning. Operators who act on what it finds, with hundreds of millions in spend behind their judgment.
Your business outgrew the way you run it
Your numbers don’t agree with each other
Meta says 4x. Shopify says something else. Your bookkeeper says a third thing. The meeting becomes an argument about whose number is right, and the decision waits.
You find out about problems weeks later
A campaign breaks, a SKU’s margin rots, a cohort stops repeating. You find out in the month-end review. By then it has been happening for five weeks and the money is already gone.
Your growth plan lives in three places that never talk
The target sits in a January spreadsheet nobody has opened since February. The media buyer is optimizing to ROAS. Finance is forecasting something else entirely. Three plans, and nobody owns keeping them aligned.
One set of numbers. One plan. One team running it
Out-operating a bigger budget takes all three. We connect and reconcile your data until it agrees, build the forecast and the plan on top of it, and keep the plan on track week over week. Incrementality and payback stop being arguments and start being decisions.
Unify your data
One set of numbers the whole company trusts.Your Commerce Graph: every customer, order, ad dollar, and cost, connected, with one reconciled set of numbers behind every decision.
Put your data to work
Your business already knows where the money is. Nobody’s listening.A daily watch on your whole business, findings priced in dollars, and a forecast your team actually operates against.
Run your growth
We act on what the system finds, with you.Operators executing against the findings, with everything scored in contribution dollars.
Built for one job: unlocking profit in DTC businesses
Purpose-built for DTC performance teams to monitor drift, diagnose root causes, and uncover hidden opportunities.
Growth performance review
Before touching a thing, we pull every channel, order, and cost into one place to establish your baseline and reconcile them. Then we identify where contribution is falling and which changes can improve it.
Proactive monitoring
Once installed, the engine examines your business every morning across every channel, SKU, and cohort. When something shifts, you get the answer the next morning—not at month close.
Root cause diagnostic
When a metric moves, the engine pinpoints what broke, when it happened, and what it’s costing you. Every alert arrives with a clear root cause and a dollar figure, keeping your team focused on the biggest number instead of the loudest opinion.
Day-one pattern coverage
We’ve built 520+ DTC growth failure patterns directly into the engine from day one. The moment your data connects, it begins scanning for every risk so you skip the expensive lessons we’ve already paid for.
Operators with experience at scale
Our team has managed hundreds of millions in media spend for billion-dollar brands. We use that experience to set targets, diagnose performance, and act on findings.
Condé Nast
Lululemon
SiriusXM
Hims & Hers
AG1
Daily Harvest
The operators behind the system
Lazer Mangel
PartnerGrowth executive with a decade managing acquisition programs for brands including DoorDash, Lennar, and Renewal by Andersen. He builds what sits underneath the media: identity resolution, warehouse-native attribution, incrementality testing, and the payback models that drive bidding. At Cambium he owns the platform: what it watches, how it diagnoses, and which numbers it trusts.
Shaungh Wolf
PartnerGrowth operator who has worked with more than 50 teams across DTC, B2B, and marketplace businesses. He runs the full stack — paid acquisition, conversion, and the measurement underneath both — with a specialty in payback economics. At Cambium he leads engagements, turning what the engine finds into work that moves contribution.
Brayden Cruz
Growth AdvisorGrowth operator with a decade across DTC ecommerce and consumer SaaS. He has deployed more than $1 billion in media and built the measurement infrastructure underneath it, from in-house, agency, and vendor seats. At Cambium he advises on what the engine surfaces and how operators should act on it.
Results from our work
Paid spend rose 15× while LTV:CAC held at 3:1
Correcting ad destinations reduced acquisition cost by 17.4%
Cost per purchase fell 62% after creative testing and scaling were separated
Review your growth performance
We connect your orders, spend, and costs. Then we identify the changes with the largest effect on contribution.
Due to demand and current capacity, we are only able to take on 3 new brands per quarter.